We love when fast-food chains introduce special, limited-edition items. But we love it even more when they make them permanent.
Fries are a bit of a breakaway from Taco Bell’s regular offering of tacos and burritos, but the Mexican-inspired chain introduced nacho fries in 2018. Since then, the heavily spiced potato sticks with a cheesy dipping sauce have popped up periodically, always for a limited time.
That could be about to change though.
The franchise recently added its Mexican pizza to its permanent menu, and nacho fries could be the next item to receive the honor. It comes as Taco Bell aims to compete with other chains, like McDonald’s, who are extremely popular for their fries.
“People that go to lunch want to have French fries. We know that,” stated Taco Bell CEO, Mark King. “We’re looking at and testing bringing fries permanently on to the menu, which would increase our lunch business dramatically. If you were to look at how we compete against McDonald’s in dinner and late night, we’re absolutely even. When you look at breakfast and lunch, we’re significantly behind. There’s a big opportunity just in those two dayparts to increase our business significantly over the coming years.”
We’re crossing our fingers that these fries stick around!